DESIGNING YOUR SUCCESS
We love to collaborate with ambitious people just like you, creating visually impacting marketing material, which will help you communicate your messages in a creative way.
IDENTIFY WITH CUSTOMERS
Many people ask, what is branding? Do I need it and why is it important? Branding is about creating a unique name and image for a business that sticks in the consumers' mind, seen when actively used through marketing your business. Branding should generate a significant and differentiated presence in the marketplace that will attract new customers and retain loyal customers.
Our branding services bring together the skills of the whole team at Kioo, in order to understand what’s to be done to create a brand right for your business, whilst ensuring it matches the needs of you and your business.
REMEMBERING YOUR BUSINESS
Don’t be fooled into thinking that your logo is your brand, these two elements have different roles for your business. However, together they will start to form the image of your business. The brand is the emotion and the logo is your identity.
Together they are vitally important and for this reason we take great care when designing a logo for either new or existing clients. What makes the likes of Nike and McDonald’s great is that they are easily identified by their logo’s, it can take years of branding to get to this point with your logo, but without good simple design in the first place most businesses will never get to this stage. It is important to us that we understand our clients’ business well enough to develop their logo design to stand the test of time.
Marketing Material Design
CREATING A DIFFERENCE
So, you have a logo and we’ve started to create the brand journey, but there are so many elements when it comes to marketing your business that need to be considered.
Why go to the trouble of creating a brand and not market it properly? Different business types require different mediums to market their business. For social media marketing, we design cover and profile images, as well as carefully designed campaigns to complement our clients brand image. We also have many years’ experience in delivering creative advertising campaigns, both in print and digital. Even in a paperless age some clients still have a need for items such as leaflets and stationary…yes, some businesses still use letterheads, but all require business cards. So, whether it is a business card, a marketing campaign, merchandise items such as mugs & USB’s or even signage for your business, we can creatively design it to meet with your brand guidelines.
Brochure & Magazine Publishing Design
SEEING IS BELIEVING
A magazine or a brochure, although very different in who they may appeal to, has the same approach to design as each other, as they are purely two different platforms to showcase your business or organisation.
Putting together a visual layout for a magazine or brochure can be a time-consuming process to get exactly right and stay on brand. Someone once described putting a brochure or magazine together “as just a jigsaw puzzle”, and maybe it is; using words, images, graphics and bespoke artwork to create the pages, but one thing for sure, it’s a team effort and we have many years’ experience between us to give you the perfect finish product. Want it printed? We can arrange that. Need it uploaded online? We can arrange that too. At the end of the day we will always produce a professional, well designed publication that matches to the brand image of your business.
THE WOW FACTOR!
A trade stand? Putting on a bit of glitz & glamour? Sponsoring a community event? At Kioo we can don the wellies, as well as slip on the posh frock and dinner jacket!
For the last few years we have been instrumental in designing stands for our clients, from small stands at local events in Devon, to an incredible trade stand for the Bandvulc Group at the Commercial Vehicle Show held at the NEC in Birmingham. Our extensive experience extends to black tie awards ceremonies for hundreds of people, for which we have produced the branding & marketing, arranged table decorations, designed & printed the programmes and created the visual presentations, in fact, we have just about covered every element of the event. It’s not just about having a presence, it’s making sure that it’s profitable and successful for everyone involved. Also, it's not only about your business being recognised and associated with the event, but remembered for it!